Digital Marketing

We help ventures use digital channels to create, deliver, and capture value. We work with entrepreneurs and small teams—especially rural and regional ventures—and bring a venture-development mindset to marketing. Our focus is on measurable outputs (the work we produce) and outcomes (the goals you need to hit).

Who we are

• We are a remote team of entrepreneurs and venture-development experts based out of Grey and Bruce Counties, Ontario, with a broader service area beyond the region.
• We run programs that free founders to do the work only they can do while we handle marketing, technology, sales, and business development tasks.
• The team is led by Chris Herbert; we use proven startup frameworks to align marketing activity with business model and growth objectives (Chris is a Level 1 Leanstack Coach).

What we cover (digital channels)

We leverage the following digital channels to grow online presence and drive measurable results for ventures:

• SEO: discovery, technical checks, on-page recommendations, and content-gap work to improve organic visibility.
• Content marketing: strategy, editorial planning, and content creation aligned to buyer journeys and venture goals.
• Paid media: strategy and campaign-level management for paid search and social to accelerate acquisition.
• Email marketing: lifecycle campaigns, list segmentation, and automation to retain and convert leads.
• Social: audience development, content distribution, and community engagement on platforms relevant to your audience.
• Analytics and reporting: measurement setup and dashboarding so we know what’s working and where to optimize.

Who we typically work with

• Early-stage ventures and small businesses looking to validate, grow, or scale an offering.
• Regional and rural ventures (we run AREA 81, a rural entrepreneurship accelerator program) and organizations in agriculture, sustainable development, and local services.

How we engage (high level)

1. Discovery — We start with a short intake to understand your venture, goals, and current marketing/tech stack. Use our contact form (see below) to start the process.
2. Strategy & plan — We define OKRs, channel mix (which of the channels above are priority), and specific output deliverables (for example: an SEO audit, content calendar, ad campaign structure, and nurture sequences). This becomes the scope for a proposal.
3. Execution — We deliver creative, technical, and campaign activity in agreed sprints or under a retainer depending on the engagement model.
4. Measurement & optimization — We set up dashboards and run iterative optimization focused on the business outcomes defined in step 2.

What to expect operationally

• We are a remote team and will coordinate with your stakeholders via video meetings, shared project tools, and regular reporting.
• Typical early work includes a discovery session, a scoped proposal, and a short pilot (4–8 weeks) or retainer start depending on your needs.

Where we focus content and examples

We publish content and guides on topics we work on frequently, including agriculture and rural entrepreneurship, sustainable development, and venture-building topics. Our site hosts regular blog posts and updates that illustrate our approach and thinking.

How to start

To start a conversation, use our contact form: https://mi6agency.com/contact

The form collects name, company, email, phone, and a brief description of what you need; we review submissions and follow up to schedule a discovery call.

What we still need to finalize per-channel service pages

To make our Digital Marketing service descriptions complete and publishable, we still need confirmation on items like:

• per-channel deliverables
• pricing bands
• case-study metrics
• analytics preferences

Once we have those details, we can publish per-channel service pages and example packages (SEO, Content, Paid Media, Email, Social, and Analytics/Reporting).